What popular chocolate candy was originally developed for the armed forces?
Answer: M&M’s were first introduced by Forrest Mars, Sr. in 1941. He got the idea for the candy after observing soldiers eating chocolate pellets with a hard shell during the Spanish Civil War. The candy was made with a hard shell so that soldiers could carry the chocolate during warm weather. M&M’s were quickly adopted by the U.S. Armed Forces, which saw the invention as a way to allow soldiers to carry chocolate in tropical climates without it melting. During World War II, the candies were exclusively sold to the military. Shortly after wartime quotas ended, the candies were made available to the general public.
– Military chocolate
M&M’s are “colorful button-shaped chocolates”, each of which has the letter “m” printed in lower case on one side, surrounds a filling which varies depending upon the variety of M&M’s.
Owner: Mars, Incorporated
Introduced: 28 February 1941
Markets: Worldwide (over 100 countries)
Related brands: Galaxy Minstrels, Revels, Treets
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